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A good copy can bring brands all the way to the front of a user’s attention. Good content can get your product more exposure and credibility than several random 5-star reviews. Editorials can boost any service and expose it to new audiences ready to buy the next big thing.

What do you need to have all this work? A good writer. Good writers these days are hard to come by. Although many freelance writers can write basic content, it is not easy to create a personal touch for your brand with someone who sees your product or service only as a job. Writing can be a time-consuming task. If you want to sell your product quickly, time is often not an easy resource.

Enter Funnel Scripts, a copy-generating SaaS platform that turns your need for a copywriter into a simple program that can generate your copy scripts with a few clicks of your mouse. With a large variety of scripts available for numerous platforms such as Facebook, Amazon, and the like, all you’ll need to do is plug in your terms and adjust your metrics. A good-quality written copy can be yours without the need for an external writer. This article will dive into what exactly “Funnel Scripts” is and the software behind it, the user reviews for the product, and its respective costs. After all that, we’ll give our opinion on whether FunnelScripts is worth the cost of an outsourced writer.

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Before you continue, you may want to check out this video by Freedom Bound Business on YouTube that gives a quick overview. After, you will want to read the rest of our article for a more comprehensive review.

Funnel Scripts: An Introduction Download Funnel Scripts Free

Funnel Scripts is what is known now as a SaaS or Software as a Service. Funnel Scripts comes with a license that allows you to use the software’s functions and capabilities. In this case, what Funnel Scripts do is generate automatic copies for your product or service based on your target market, user needs, challenges, and other metrics you need to follow for a good copy.

You can choose from a variety of copy templates for your funnel scripts package, including Facebook-specific copy and scripts for video and sales. You’ll be set up with their proprietary script software wizards to guide you in creating the kind of script you need. These are the key features:

  • The Perfect Webinar Wizard
  • The Easy Survey Wizard
  • The Easy Video Sales Letter Wizard
  • The Star Story Solution Wizard
  • The Master Class Webinar Wizard
  • The Podcast and Facebook Live Wizard

These wizards will allow you to create many different styles of copy. This is particularly useful if you manage multiple products. You just need your script to say a similar message with slight differences in content. These wizards are installed on your computer for easy access offline. Still, they are also available on their online Funnel Scripts dashboard just in case you need to work while on the move.

Each template also comes with its own fillable forms for ease of use, as well as handy training videos so that you can adequately manage and work each wizard to its best capability. You can even opt to join into their live training that occurs every thirty days so you can see how Funnel Scripts has consistently improved itself over time.

Essentially, Funnel Scripts aims to remove the need for outsourced copywriters through its use of proprietary software in generating custom copies for sales and marketing needs. This comes in the form of pre-written sales material mixed with a bit of user-generated content that comes from you. You basically bring all the best bits of sales pitching and custom fit it to whatever you’re selling. Funnel Scripts wants to bring its solution forward to small to medium-sized businesses which may not have the resources to go around and hire additional copywriters every time they have a new execution to do.

How Does Funnel Scripts Work?

You can start using Funnel Scripts through two methods, their online platform or their specific wizards available. Each script and wizard can generate different kinds of copy, so picking the right one for your needs is essential in creating the type of impact you expect from a professionally written copy.

Despite having a ton to work with, Funnel Scripts keeps generating copies reasonably straightforward. The process for entering your content remains the same from script-to-script.

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Generating Scripts

Step 1: You’ll need to fill out the questions on the chosen script form. Depending on the script you decided, this can range from the kinds of products you’re selling, the benefits they should expect, the problem you’re trying to solve, and other essential marketing guidelines that can help shape your copy.

Step 2: Start generating your copy by clicking the “Build” button. You’ll be taken to several possible formats you can choose, so pick the one you think will work best with your product or service.

Step 3: Make light edits and publish. It’s that easy to start generating your own copy with Funnel Scripts. Each copy will include a headline that can be used for cold, warm or hot leads. The one you’ll choose will depend entirely on where your target consumer is on their customer funnel (hence the term “funnel” in Funnel Scripts).

You will have the most efficient interaction with your customer if you use the copy that is most appropriate. Let’s say your customer is already familiar with many types of materials and is ready to convert. In that case, you can try converting them with a “Warm” or “Hot” lead that can better their chances of finally purchasing your product or service.

Additional Script Features

Funnel Scripts has a lot more functionality than just generating scripts and choosing which one is best. Just because your customer may not be a cold lead doesn’t mean you can’t save the cold lead copy for future potential customers down the line.

You can save your favorite copies in the “Clips” tab, otherwise known as “Clips Bin,” of the Funnel Scripts platform. You can save as many scripts as you want in the Clips bin. When you are ready, click download to get all of the scripts that you have saved into one zip file.

With just a few clicks, you can save and share your scripts to your business partners or collaborators. Save your products as any other files with their “Save As” function and even share a link to the generated copy by sharing a Funnel Scripts link with them.

The Wizards

We have discussed the many wizards that you can use on your computer to create copy. Each wizard can be tailored to a particular scenario so it’s important to know what type of story you want to tell before you choose the right wizard. Below is a brief overview of the software wizards available within Funnel Scripts.

The Perfect Webinar Wizard

The perfect webinar wizard is key to sharing a good presentation on a fully digital platform. It is difficult to give a good presentation on a completely virtual conference call. But it can be even more challenging to do it as the main speaker. The Perfect Webinar Script Wizard can help you not only prepare a copy for your webinar but also generate any promotional and follow-up emails to keep the buzz going about your event.

As with any Funnel Scripts wizard, how robust the generated copy will come out will be dependent entirely on the information and parameters you provide.

The Easy Survey Wizard

With any business, customer feedback is key to making the proper adjustments to your service and/or product. Business owners who don’t have the time or resources to collect all the praises and complaints can find it difficult to do so manually.

The Easy Survey Wizard comes in handy by generating a clean and relevant survey that can help you get the most out of your customer’s feedback. You’ll be asked 13 different questions that can range from the product you need to be surveyed, the target audience, and even keyword choices. Based on your responses to these questions, the Easy Survey Wizard will even generate additional questions for you to add or replace on the drafted survey.

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The Easy Video Sales Letter Wizard

A video sales letter (or VSL) is essential in today’s video-oriented world. It will help you pitch your product in a clear and creative manner.

With the Easy VSL Wizard, you just fill out a few questions over a couple of minutes, and the wizard will pump out two different variants of a script for you to choose between. The first one is the “Problem, Agitate, Solve,” which comes as the standard problem-solving VSL. The “Great Big Promise” is based on VSL benefits and claims. You can choose any one of them and either read it live or record a presentation with custom narration.

The Star Story Solution Wizard

Everybody wants to hear a good story. This is especially true if you are trying to sell something.

A compelling story can motivate, inspire, and push people to action. If you want your customers to take action, you’ll definitely need a good script. Funnel Scripts wizard can help you create your personal sales story. This will take a little longer to fill up, but once you do, you’ll have your own sales story to wow your consumers.

The Master Class Webinar Wizard

The “masterclass” is a new type of content that is often sold online. It’s a video series of short lessons on any topic you can think of. The term “master” in a masterclass pertains to the expert usually leading the session; in this case, the expert is you. Of course, an expert has to be busy with their craft, so you can leave the writing of all promotional material to the Master Class Wizard. Download Funnel Scripts Free

Even segments of the content can be written by the Master Class Wizard, so you can truly focus on your skills as a “master” instead of explaining how you are one.

The Podcast and Facebook Live Wizard

Now podcasting has been around for years, but its popularity is only just climbing. A good podcast episode needs a script. It should feel natural enough for a discussion among peers, yet structured enough to convey information and the theme. The same goes for live broadcasts like those found on Facebook, wherein hosts and their guests discuss topics of relative importance while appearing all the more casual in conversation.

Skip all the boring interview question brainstorming by picking the kind of questions you’ll want to ask during the recording session and click generate on the wizard. Once you’re done, you will have a complete interview script.

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How Much Does Funnel Scripts Cost?

There are a lot more features than you can use, but this comes with a cost for the software itself. Funnel Scripts may not be free but you can get a better idea of the actual cost by comparing it with the cost to hire a copywriter. Download Funnel Scripts Free

The most difficult part of outsourcing copies is deciding how to price them. Will you work off a word-count cost method? Will you pay a lump sum for a fixed number of copies or a one-time fee? What happens if there are any edits? Will you package it into the original payment, or will you have to set up new ones? With hiring a copywriter, the price can be as low or as high as your negotiating skills and their price demands.

Funnel Scripts charges a single fee of $797. This is a pretty high price, but is ultimately dependent on how often you need to create a great copy. You get all the bells & whistles of Funnels Scripts once you pay the fee. Features can also continue to come in depending on the updates made by Funnel Scripts.

Our Thoughts

Funnel Scripts definitely has many possible benefits based on the sheer amount of copy functions it can manage. These scripts are easy to generate, edit, and publish whenever you need. This tool can adapt and shift to meet specific marketing needs in today’s fast-paced business world. Download Funnel Scripts Free

It all depends on whether you are able to afford the invaluable services. Funnel Scripts’ basic price is $797. This is a substantial investment for small businesses who don’t know if they will need the advanced functions and complex features that Funnel Scripts offers. Moreover, you’ll need to fork over an additional $2,000 every six months (or roughly $3,000 if you buy a 12-month subscription package) just to access their Funnel Builder Secrets functions as well as their other training programs to better make use of Funnel Scripts.

It’s not all automatic. It is important to ensure that generated scripts are error-free. Any software that can generate something will have some kinks to work out. It all depends on the inputs you give. Sometimes, the inputs provided can be finicky to pump out into a generated script.

For us, if you find your business regularly needing copies for various marketing needs and have noticed that your outsourcing bills have started to pile up, then maybe Funnel Scripts is the way to go. But if you find yourself just needing one good written copy now and then, maybe give your neighborhood writer a call and they may just give you a reasonable rate. Funnel scripts is still a great copy-generating tool for those who require it.

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Frequently Asked Questions Download Funnel Scripts Free

Who Started Funnel Scripts?

Russel Brunson and Jim Edwards started Funnel Scripts. Now Jim Edwards is the “Scripts” side of Funnel Scripts. He is a designated copywriting and marketing professional who founded another company, ClickFunnels, as well as pioneered the “Jim Edwards Method” of copywriting. He believes in eliminating multitasking and writer’s block by investing in “plug and play” formulas to make it easier to bring in leads and write more efficient copy.

Russel Brunson, the other half of Funnel Scripts (as well as ClickFunnels), provides the expertise to the “Funnel” side of the customer journey. He is a marketing specialist who focuses on the strategies regarding sales funnels. His expertise is shared with many million-plus aspiring million entrepreneurs.

Are Automatic Scripts Worth It?

Automated scripts are only as good as your inputs and editing. Once you keep in mind the benefits and limitations that software like Funnel Scripts can have, then you can make your judgment call if using an automatic script program is worth it for you.

Automated scripts primarily focus on matching and mixing templates. If you are looking for something truly original in tone or writing style, then automatic scripts might not be right for you.

On the other hand, suppose a standardized copy is something you’re after, say for a survey or a quick marketing blurb. In that case, automatic script programs like Funnel scripts can save you a ton of time in writing.

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