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A good copy can bring brands all the way to the front of a user’s attention. Good content can get your product more exposure and credibility than several random 5-star reviews. An editorial can punch up whatever service you’re doing and bring it to a new audience ready to snap up the next big thing in your field.

Who are you going to go to with all of this work to be done? A good writer. Good writers these days are hard to come by. Though many writers are looking to write simple things for freelance work, you sometimes need that personal and curated touch for your brand that is difficult to manage with someone just looking at your product or service as just another job. Writing can be a time-consuming task. If you want to sell your product quickly, time is often not an easy resource.

Funnel Scripts is a SaaS platform for copy-generating. It can turn your need to hire a copywriter into a program that generates your copy scripts in just a few mouse clicks. With a large variety of scripts available for numerous platforms such as Facebook, Amazon, and the like, all you’ll need to do is plug in your terms and adjust your metrics. A good-quality written copy can be yours without the need for an external writer. This article will dive into what exactly “Funnel Scripts” is and the software behind it, the user reviews for the product, and its respective costs. Once that’s all said and done, we will give our take on if Funnel Scripts is worth purchasing over your traditional outsourced writer.

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Before you go on, you may want to check out this video by Freedom Bound Business on YouTube that gives a quick overview. After, you will want to read the rest of the article for a more comprehensive review of Funnel Scripts.

Funnel Scripts: An Introduction Funnel Scripts Member

Funnel Scripts can also be called a Software as a Service (SaaS). Being a SaaS product, what you get with Funnel Scripts is a license to use the software for its function and capabilities. Funnel Scripts generates automatic copies of your product or service based upon your target market, user challenges, and any other metrics that you need to follow for a great copy.

You can choose from a variety of copy templates for your funnel scripts package, including Facebook-specific copy and scripts for video and sales. You’ll be set up with their proprietary script software wizards to guide you in creating the kind of script you need. These are the key features:

  • The Perfect Webinar Wizard
  • The Easy Survey Wizard
  • The Easy Video Sales Letter Wizard
  • The Star Story Solution Wizard
  • The Master Class Webinar Wizard
  • The Podcast and Facebook Live Wizard

These wizards will allow you to create many different styles of copy. This is particularly useful if you manage multiple products. Your script can be used to send a similar message, but with slightly different content. These wizards are installed on your computer for easy access offline. They are still available online via Funnel Scripts dashboard in case you need them while on the go.

Each template also comes with its own fillable forms for ease of use, as well as handy training videos so that you can adequately manage and work each wizard to its best capability. You can even opt to join into their live training that occurs every thirty days so you can see how Funnel Scripts has consistently improved itself over time.

Funnel Scripts aims at eliminating the need to outsource copywriters by using proprietary software to generate custom copies for marketing and sales purposes. You can get pre-written sales materials mixed with some user-generated content. The idea is to take the best parts of sales pitching and tailor it to your product. Funnel Scripts wants to bring its solution forward to small to medium-sized businesses which may not have the resources to go around and hire additional copywriters every time they have a new execution to do.

How Does Funnel Scripts Work?

You can start using Funnel Scripts through two methods, their online platform or their specific wizards available. You can create different types of copy with each script or wizard, so it is important to choose the one that best suits your needs.

Funnel Scripts generates copies without having to do a lot of work. The process for entering your content remains the same from script-to-script.

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Generating Scripts

Step 1: You’ll need to fill out the questions on the chosen script form. This will depend on which script you choose. It can include the types of products that you are selling, their benefits, the problem you’re trying to solve and any other marketing guidelines that could help you shape your copy.

Step 2: Start generating your copy by clicking the “Build” button. There are many formats that you can choose from, so you should pick the one that works best for your product.

Step 3: Apply light editing and then publish. Funnel scripts makes it easy to create your own copy. Each copy will include a headline that can be used for cold, warm or hot leads. The one you’ll choose will depend entirely on where your target consumer is on their customer funnel (hence the term “funnel” in Funnel Scripts).

You will have the most efficient interaction with your customer if you use the copy that is most appropriate. Let’s say your customer is already familiar with many types of materials and is ready to convert. In that case, you can try converting them with a “Warm” or “Hot” lead that can better their chances of finally purchasing your product or service.

Additional Script Features

Funnel Scripts has a lot more functionality than just generating scripts and choosing which one is best. Just because your customer may not be a cold lead doesn’t mean you can’t save the cold lead copy for future potential customers down the line.

You can save your favorites in the Clips tab (also known as the Clips Bin) of the Funnel Scripts platform. You can save as many as you like in the Clips bin, and when you’re ready, hit download, and you can download all the scripts you saved into one compressed file.

With just a few clicks, you can save and share your scripts to your business partners or collaborators. You can save your products as other files by using their “Save As” function. Share a Funnel Scripts link to share a link that links to the generated copy with your business partners.

The Wizards

We’ve discussed the various wizards you can install on your computer to generate copy, even offline. Each wizard can be tailored to a particular scenario so it’s important to know what type of story you want to tell before you choose the right wizard. Below is a brief overview of the software wizards available within Funnel Scripts.

The Perfect Webinar Wizard

The perfect webinar wizard is key to sharing a good presentation on a fully digital platform. We know how difficult it must be to be in an entirely virtual conference call, but it must be doubly hard to do so as the event’s main speaker. The Perfect Webinar Script Wizard can help you not only prepare a copy for your webinar but also generate any promotional and follow-up emails to keep the buzz going about your event.

Like any Funnel Scripts wizard the quality of the generated copy is dependent on the information you provide.

The Easy Survey Wizard

Customer feedback is essential for any business to make the right adjustments to their service or product. Business owners who don’t have the time or resources to collect all the praises and complaints can find it difficult to do so manually.

The Easy Survey Wizard helps you create a simple, relevant survey that will help you get the most from your customers’ feedback. You’ll be asked 13 different questions that can range from the product you need to be surveyed, the target audience, and even keyword choices. Based on your responses to these questions, the Easy Survey Wizard will even generate additional questions for you to add or replace on the drafted survey.

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The Easy Video Sales Letter Wizard

In today’s video-focused world, crafting an impactful video sales letter, or VSL, is key to getting your product pitched in a concise yet creative way.

The Easy VSL Wizard is easy to use. Simply fill out some questions and the wizard will generate two versions of your script. The first one is the “Problem, Agitate, Solve,” which comes as the standard problem-solving VSL. The “Great Big Promise” is based on VSL benefits and claims. You can choose any one of them and either read it live or record a presentation with custom narration.

The Star Story Solution Wizard

Everyone wants a good story, which goes double for those scenarios where you’re trying to sell something.

A compelling story can motivate, inspire, and push people to action. If you want your customers to take action, you’ll definitely need a good script. Funnel Scripts wizard can help you create your personal sales story. It will take some time to fill out, but once you have it, your sales story will be a hit with your customers.

The Master Class Webinar Wizard

The “masterclass” is a new type of content that is often sold online. It’s a video series of short lessons on any topic you can think of. Masterclasses are led by an expert, and the term “master” refers to you as the master. You can let the Master Class Wizard handle all the promotional material because an expert must be working. Funnel Scripts Member

Even segments of the content can be written by the Master Class Wizard, so you can truly focus on your skills as a “master” instead of explaining how you are one.

The Podcast and Facebook Live Wizard

Podcasting is a popular medium that has existed for many years. However, its popularity is just beginning to grow. A good podcast episode needs a script. It should feel natural enough for a discussion among peers, yet structured enough to convey information and the theme. Live broadcasts, such as those on Facebook, are similar in that hosts and guests discuss topics of relative importance but keep things casual.

Skip all the boring interview question brainstorming by picking the kind of questions you’ll want to ask during the recording session and click generate on the wizard. Once you’re done, you will have a complete interview script.

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How Much Does Funnel Scripts Cost?

There are a lot more features than you can use, but this comes with a cost for the software itself. While Funnel Scripts isn’t necessarily free, you may get a clearer picture of the exact cost of use when you compare it to the cost of hiring a copywriter. Funnel Scripts Member

The most difficult part of outsourcing copies is deciding how to price them. Will you work off a word-count cost method? Or will you make a blanket payment for a variable number of copies? What happens if you need edits done? Will you package it into the original payment, or will you have to set up new ones? With hiring a copywriter, the price can be as low or as high as your negotiating skills and their price demands.

With Funnel Scripts, you pay one fee: $797. It is not a small price to pay, and it will depend entirely on your need for an excellent copy to deem this investment worth it. You get all the bells & whistles of Funnels Scripts once you pay the fee. Features can also continue to come in depending on the updates made by Funnel Scripts.

Our Thoughts

Funnel Scripts definitely has many possible benefits based on the sheer amount of copy functions it can manage. These scripts are easy to generate, edit, and publish whenever you need. In today’s fast-paced business environment, having a tool like this that can shift and adapt to specific marketing needs may prove invaluable. Funnel Scripts Member

It all depends on whether you are able to afford the invaluable services. The basic cost of the Funnel Scripts license is already at $797, a significant investment for small businesses that aren’t even sure they need the complexities and advanced functions that Funnel Scripts provides. You may also need to pay an additional $2,000 for every six months, or $3,000 if purchasing a 12-month subscription package. This is to be able to access Funnel Builder Secrets functions and other training programs that will help you make better use of Funnel Scripts.

Plus, it isn’t all automatic. It is important to ensure that generated scripts are error-free. Software that generates something will have its problems. It all depends on the inputs you give. Sometimes, the inputs provided can be finicky to pump out into a generated script.

Funnel Scripts may be the right choice for you if your business is constantly in need of copies for different marketing purposes and your outsourcing costs have begun to mount up. But if you find yourself just needing one good written copy now and then, maybe give your neighborhood writer a call and they may just give you a reasonable rate. Funnel scripts is still a great copy-generating tool for those who require it.

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Frequently Asked Questions Funnel Scripts Member

Who Started Funnel Scripts?

Russel Brunson and Jim Edwards started Funnel Scripts. Now Jim Edwards is the “Scripts” side of Funnel Scripts. He is a designated copywriting and marketing professional who founded another company, ClickFunnels, as well as pioneered the “Jim Edwards Method” of copywriting. He believes in eliminating multitasking and writer’s block by investing in “plug and play” formulas to make it easier to bring in leads and write more efficient copy.

Russel Brunson, the other half of Funnel Scripts (as well as ClickFunnels), provides the expertise to the “Funnel” side of the customer journey. He is a marketing specialist and focuses on strategies for sales funnels. He shares his expertise with several million upcoming entrepreneurs.

Are Automatic Scripts Worth It?

Automatic scripts will only be as good as the inputs and editing you will do on it after. Once you keep in mind the benefits and limitations that software like Funnel Scripts can have, then you can make your judgment call if using an automatic script program is worth it for you.

Automated scripts primarily focus on matching and mixing templates. If you are looking for something truly original in tone or writing style, then automatic scripts might not be right for you.

On the other hand, suppose a standardized copy is something you’re after, say for a survey or a quick marketing blurb. In that case, automatic script programs like Funnel scripts can save you a ton of time in writing.

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