A good copy can bring brands all the way to the front of a user’s attention. Good content can get your product more exposure and credibility than several random 5-star reviews. Editorials can boost any service and expose it to new audiences ready to buy the next big thing.
Who are you going to go to with all of this work to be done? A capable writer. Good writers these days are hard to come by. Though many writers are looking to write simple things for freelance work, you sometimes need that personal and curated touch for your brand that is difficult to manage with someone just looking at your product or service as just another job. Writing can be a time-consuming task. If you want to sell your product quickly, time is often not an easy resource.
Funnel Scripts is a SaaS platform for copy-generating. It can turn your need to hire a copywriter into a program that generates your copy scripts in just a few mouse clicks. There are many script templates for various platforms like Amazon, Facebook, and other sites. All you have to do is enter your terms and adjust your metrics. A good-quality written copy can be yours without the need for an external writer. This article will dive into what exactly “Funnel Scripts” is and the software behind it, the user reviews for the product, and its respective costs. Once that’s all said and done, we will give our take on if Funnel Scripts is worth purchasing over your traditional outsourced writer.
Before you continue, you may want to watch this video by Freedom Bound Business on YouTube that gives a quick review. Afterward, you’ll want to read the rest of our article for a more comprehensive review of Funnel Scripts.
Funnel Scripts: An Introduction Funnel Scripts Scripts
Funnel Scripts can also be called a Software as a Service (SaaS). Being a SaaS product, what you get with Funnel Scripts is a license to use the software for its function and capabilities. In this case, what Funnel Scripts do is generate automatic copies for your product or service based on your target market, user needs, challenges, and other metrics you need to follow for a good copy.
A funnel scripts package gets you a large variety of possible copy templates to choose from, including platform-specific copies for Facebook and scripts for sales, video, webinars, and other formats that require a good and engaging copy. You’ll be set up with their proprietary script software wizards to guide you in creating the kind of script you need. These are the key features:
- The Perfect Webinar Wizard
- The Easy Survey Wizard
- The Easy Video Sales Letter Wizard
- The Star Story Solution Wizard
- The Master Class Webinar Wizard
- The Podcast and Facebook Live Wizard
All these wizards can help create a variety of different copy styles for you. This is especially useful if you manage several other products. Your script can be used to send a similar message, but with slightly different content. These wizards can be installed on your computer so you can access them offline. They are still available online via Funnel Scripts dashboard in case you need them while on the go.
Each template comes with its own fillable forms to make it easy to use. There are also helpful training videos that will help you manage each wizard and maximize its potential. You can even opt to join into their live training that occurs every thirty days so you can see how Funnel Scripts has consistently improved itself over time.
Essentially, Funnel Scripts aims to remove the need for outsourced copywriters through its use of proprietary software in generating custom copies for sales and marketing needs. This comes in the form of pre-written sales material mixed with a bit of user-generated content that comes from you. The idea is to take the best parts of sales pitching and tailor it to your product. Funnel Scripts wants to bring its solution forward to small to medium-sized businesses which may not have the resources to go around and hire additional copywriters every time they have a new execution to do.
How Does Funnel Scripts Work?
Funnel Scripts can be used in two ways. You can either use their online platform, or one of their wizards. You can create different types of copy with each script or wizard, so it is important to choose the one that best suits your needs.
Funnel Scripts generates copies without having to do a lot of work. The method to start inputting your content essentially stays the same from script to script.
Step 1: You’ll need to fill out the questions on the chosen script form. Depending on the script you decided, this can range from the kinds of products you’re selling, the benefits they should expect, the problem you’re trying to solve, and other essential marketing guidelines that can help shape your copy.
Step 2: Start generating your copy by clicking the “Build” button. There are many formats that you can choose from, so you should pick the one that works best for your product.
Step 3: Make light edits and publish. It’s that easy to start generating your own copy with Funnel Scripts. Each copy will have a headline that is suited for hot, warm, or cold leads. The headline you choose will depend on the location of your target customer in the customer funnel model (hence, Funnel Scripts’ use of the term “funnel”)
You will have the most efficient interaction with your customer if you use the copy that is most appropriate. For example, suppose your customer has already been hit with many materials and is close to converting. You can convert them with a “Warm”, or “Hot” lead to increase their chances of purchasing your product.
Additional Script Features
Funnel Scripts offers more than just the ability to generate scripts and choose which one you like best. You’ll have the option to save a cold lead copy even if your customer isn’t a cold lead right now.
You can save your favorites in the Clips tab (also known as the Clips Bin) of the Funnel Scripts platform. You can save as many scripts as you want in the Clips bin. When you are ready, click download to get all of the scripts that you have saved into one zip file.
You can even save and share your scripts with your business partners and collaborators with a few easy clicks. Save your products as any other files with their “Save As” function and even share a link to the generated copy by sharing a Funnel Scripts link with them.
We’ve discussed the various wizards you can install on your computer to generate copy, even offline. Each wizard is tailor-fit to a specific scenario, so you’ll want to see what kind of story you’re looking to share before picking the wizard for you. Below is a brief overview of the software wizards available within Funnel Scripts.
The Perfect Webinar Wizard
The perfect webinar wizard is key to sharing a good presentation on a fully digital platform. We know how difficult it must be to be in an entirely virtual conference call, but it must be doubly hard to do so as the event’s main speaker. The Perfect Webinar Script Wizard can help you not only prepare a copy for your webinar but also generate any promotional and follow-up emails to keep the buzz going about your event.
Like any Funnel Scripts wizard the quality of the generated copy is dependent on the information you provide.
The Easy Survey Wizard
With any business, customer feedback is key to making the proper adjustments to your service and/or product. But going about manually collecting all these different praises and complaints can be a headache for business owners without a lot of manpower to spare.
The Easy Survey Wizard helps you create a simple, relevant survey that will help you get the most from your customers’ feedback. The questions you’ll be asked will include information about the product, target audience, and keyword selections. Based on your responses to these questions, the Easy Survey Wizard will even generate additional questions for you to add or replace on the drafted survey.
The Easy Video Sales Letter Wizard
A video sales letter (or VSL) is essential in today’s video-oriented world. It will help you pitch your product in a clear and creative manner.
The Easy VSL Wizard is easy to use. Simply fill out some questions and the wizard will generate two versions of your script. The first one is the “Problem, Agitate, Solve,” which comes as the standard problem-solving VSL. The “Great Big Promise” is based on VSL benefits and claims. You can choose any one of them and either read it live or record a presentation with custom narration.
The Star Story Solution Wizard
Everyone wants a good story, which goes double for those scenarios where you’re trying to sell something.
A compelling story can motivate, inspire, and push people to action. A good script is essential if you want customers to take action. Funnel Scripts wizard can help you create your personal sales story. This will take a little longer to fill up, but once you do, you’ll have your own sales story to wow your consumers.
The Master Class Webinar Wizard
A new form of content being sold often is the “masterclass,” a short lesson-type video series on any learnable topic you can think of. The term “master” in a masterclass pertains to the expert usually leading the session; in this case, the expert is you. Of course, an expert has to be busy with their craft, so you can leave the writing of all promotional material to the Master Class Wizard. Funnel Scripts Scripts
Even segments of the content can be written by the Master Class Wizard, so you can truly focus on your skills as a “master” instead of explaining how you are one.
The Podcast and Facebook Live Wizard
Podcasting is a popular medium that has existed for many years. However, its popularity is just beginning to grow. A good podcast episode needs a script. It should feel natural enough for a discussion among peers, yet structured enough to convey information and the theme. Live broadcasts, such as those on Facebook, are similar in that hosts and guests discuss topics of relative importance but keep things casual.
You can skip the tedious interview question brainstorming. Simply pick the questions that you want to ask during recording and then click the wizard to generate. Once you’re done, you will have a complete interview script.
How Much Does Funnel Scripts Cost?
Of course, with a lot of these features comes the cost of using the software itself. Funnel Scripts may not be free but you can get a better idea of the actual cost by comparing it with the cost to hire a copywriter. Funnel Scripts Scripts
The tricky part with outsourcing copies starts with deciding the mode of pricing. Is it possible to work with a cost per word method? Or will you make a blanket payment for a variable number of copies? What happens if there are any edits? Will you package it into the original payment, or will you have to set up new ones? With hiring a copywriter, the price can be as low or as high as your negotiating skills and their price demands.
With Funnel Scripts, you pay one fee: $797. It is not a small price to pay, and it will depend entirely on your need for an excellent copy to deem this investment worth it. But once you do pay that fee, you get all the bells and whistles that Funnels Scripts has, possibly more depending on the updates provided by the Funnel Scripts team.
Funnel Scripts has many benefits due to the large number of copy functions it can handle. These scripts are easy to generate, edit, and publish whenever you need. In today’s fast-paced business environment, having a tool like this that can shift and adapt to specific marketing needs may prove invaluable. Funnel Scripts Scripts
Though it may depend if you can start to afford something invaluable in the first place. Funnel Scripts’ basic price is $797. This is a substantial investment for small businesses who don’t know if they will need the advanced functions and complex features that Funnel Scripts offers. You may also need to pay an additional $2,000 for every six months, or $3,000 if purchasing a 12-month subscription package. This is to be able to access Funnel Builder Secrets functions and other training programs that will help you make better use of Funnel Scripts.
It’s not all automatic. You’ll need to make sure that the generated scripts are without error. Any software that can generate something will have some kinks to work out. It all depends on the inputs you give. Sometimes the inputs you provide can be difficult to get into a propy script.
Funnel Scripts may be the right choice for you if your business is constantly in need of copies for different marketing purposes and your outsourcing costs have begun to mount up. But if you find yourself just needing one good written copy now and then, maybe give your neighborhood writer a call and they may just give you a reasonable rate. Funnel scripts is still a great copy-generating tool for those who require it.
Frequently Asked Questions Funnel Scripts Scripts
Who Started Funnel Scripts?
Funnel Scripts was started by Jim Edwards and Russel Brunson. Now Jim Edwards is the “Scripts” side of Funnel Scripts. He is a designated copywriting and marketing professional who founded another company, ClickFunnels, as well as pioneered the “Jim Edwards Method” of copywriting. He believes that multitasking can be eliminated and writer’s block can be overcome by using “plug-and-play” formulas. This makes it easier to get leads and create more effective copy.
Russel Brunson, the other half of Funnel Scripts (as well as ClickFunnels), provides the expertise to the “Funnel” side of the customer journey. He is a marketing specialist and focuses on strategies for sales funnels. His expertise is shared with many million-plus aspiring million entrepreneurs.
Are Automatic Scripts Worth It?
Automated scripts are only as good as your inputs and editing. After you have considered the pros and cons of software like Funnel Scripts, you can decide if an automated script program is worth your time.
Automatic scripts also primarily work on the mixing and matching templates, so if you’re expecting something completely original in tone and depth of writing, automatic scripts may not be the thing for you.
On the other hand, suppose a standardized copy is something you’re after, say for a survey or a quick marketing blurb. In that case, automatic script programs like Funnel scripts can save you a ton of time in writing.